i.d.e.a. Fund
i.d.e.a.™ Fund
inclusion | diversity | environment | acceleration
Driving sustainable and circular economy growth in southern Ontario.
i.d.e.a. Fund is a program that fosters inclusion, diversity, environment and acceleration while driving sustainable and circular economy growth, and is delivered in partnership with the following Ontario Regional Innovation Centres (RICs): Boundless Accelerator™, Innovate Niagara, Innovation Factory, Launch Lab, TechAlliance of Southwestern Ontario, and WEtech Alliance.
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This program will provide specialized industry expertise to develop growth plans and related strategies in areas such as talent attraction, raising follow-on investment, product development and quantification of product benefits/market value propositions, commercialization of intellectual property, and market diversification. Each RIC will distribute up to a maximum of $20,000 in matching seed funding to select innovative businesses in various sectors.
The i.d.e.a. Fund will drive sustainable and circular economy growth by accepting high-potential businesses that commit to developing new green products, services, processes, and technologies and/or redesigning existing products, services, processes, and technologies to reduce their environmental impacts.
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The RICs have supported over 310 companies in the i.d.e.a. Fund programming. Cohort 4 will support another 75 companies.
Eligible i.d.e.a. Fund companies:
- One or two team members of the business’ leadership team are available to participate in the program
- The applicant must be an early-stage business or Small to Medium Enterprise (1-499 employees), and the business must be headquartered in Southern Ontario (regions are outlined in Appendix A)
- Business must be incorporated (Ontario or federal)
- Business owner/founder must be working in the business full-time
- Business must have a scalable product or service
- One or two team members are available to participate in an online certificate program with the University of Guelph
NOTE: Previous participants cannot participate in future rounds of the i.d.e.a. Fund programming.
12 companies have been selected for Cohort 4 of i.d.e.a Fund through Innovate Niagara
Across southern Ontario, 75 companies received non-repayable contributions of $1,485,000 in Cohort 4 of i.d.e.a Fund. View the full list HERE. The Innovate Niagara-supported companies in Cohort 3 are:
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What to Expect
How does this program work?
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Seed Funding + Support
You May Receive:
- Non-repayable seed funding of up to $20,000 with matching funds
- Up to 30 hours of fully funded, targeted support from business leaders
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Expert Help
Our experts have the knowledge and experience to help you address challenges and move your business forward in all areas including:
- growth plans and strategies
- talent attraction
- raising follow-on investment
- market diversification
- product development
- quantification of product benefits
- market value propositions
- commercialization of intellectual property,
- … and more
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Who can apply?
We're looking for 72 companies that are:
- high potential businesses that have growth potential
- committed to reducing their impact on the environment by developing new or redesigning products, services, processes or technologies.
Register for one of our Upcoming Virtual Information Sessions
Join us for a virtual information session to learn more about this exciting program! There will be an opportunity for live Q&A with the i.d.e.a. Fund team throughout each session. Click the images below to register for one of our upcoming sessions.
*a recording of the June 16 information session including ASL Interpretation will is available on www.idea-fund.ca as of June 17, 2025.
How to Apply
Applications for Cohort 4 of i.d.e.a. Fund are open June 16, 2025 to July 7, 2025.
For full selection criteria for the past cohorts, consult the i.d.e.a. Fund 2024 Program Guide: SOEIF-ideaFundProgramGuide09032024.pdf
Contact information@innovateniagara.com for more information!
Frequently Asked Questions
Innovate Niagara provided 12 companies with $240,000 through Cohort 3 of i.d.e.a. Fund
Across southern Ontario, 73 companies received non-repayable contributions of $1,480,000 in Cohort 3 of i.d.e.a Fund. View the full list HERE. The Innovate Niagara-supported companies in Cohort 3 are:
Innovate Niagara provided 22 companies with $660,000 through Cohort 2 of i.d.e.a. Fund
Across southern Ontario, 125 companies received non-repayable contributions of $3,750,000 in Cohort 2 of i.d.e.a Fund. View the full list HERE. The Innovate Niagara-supported companies in Cohort 2 are:
Innovate Niagara provided 19 companies with $547,619 through Cohort 1 of i.d.e.a. Fund
Across southern Ontario, approximately 120 companies received non-repayable contributions of up to $3,600,000 through Cohort 1 of i.d.e.a Fund. View the full list HERE. The Innovate Niagara-supported companies in Cohort 1 are:
Delivery Partners

How to Become a Client
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Complete the Become a Client form online.
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We’ll schedule you a meeting with an advisor.
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Meet with that advisor to plan your next steps.



































































